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This is great and all but maybe they could improve the search results in general? Too much AI generated and SEO optimized bullshit out there now.
maybe they could improve the search results in general
They have no incentive to do that. What they do have an incentive for is showing you a lot of bullshit results that also conveniently happen to use their ad network, so you have to click on multiple pages and see more ads before finding what you were looking for.
Or just close their doors. That would solve a lot.