Ad, 1975. The low speed chase was far in the future, still.

The Pinto recall was 1978, although prior incidents led to it. The history has nuance and complexity, and important context has been lost as it was distilled into a cultural memory through the filter of time, a sound-bitey press, and more recently, a social media world that thrives on outrage.

Regardless, the ad did not age particularly well, through no real fault of Hertz’s.